With each phone number in your FixYourFunnel account you can create as many unique keywords for your automated conversations as you like. Because of this freedom we recommend that you think about the prospective customer's experience.
Choose keywords that are short, easy to spell and won't be changed by auto correct. Test your keyword by typing it into your own phone's texting application.
If the keyword is changed by your phone's autocorrect then there is a really good chance it will be the same for the prospective lead. Change it! Make sure that it will be easy to type and spell and you'll see a higher lead capture success!